Frazer de un vistazo
Positions itself as “Simple. Reliable. Smart.” dealer management software, in business since 1985.
Frazer is known for low, flat pricing and reliable back-office depth (forms, accounting, BHPH). The main differences are delivery and scope: Frazer’s core is a desktop application with websites via integration partners and no advertised AI assistants; AutoDealer.io is browser-based with an included website and built-in AI.
Cómo se comparan
Una mirada neutral, función por función, a AutoDealer.io y Frazer.
| Función | AutoDealer.io | Frazer |
|---|---|---|
| Approach | All-in-one, AI-native | All-in-one core DMS |
| Cloud-native (browser-based) | Yes | Desktop app; optional hosted (cloud) tier |
| Hosted dealer website | Included | Via integration partners |
| AI assistants (shopper + staff) | Included (conversational) | Not advertised |
| AI vehicle descriptions | Yes | Not advertised |
| Inventory, VIN decode + syndication | Yes | Yes (VIN decode) |
| CRM (leads & deals) | Included | Yes |
| Buy Here Pay Here | Yes, in-house loan servicing | Yes, mature |
| Accounting | Keep books in AutoDealer.io without separate accounting software, with bank imports and manual entries on Pro and Max. Optional QuickBooks Online connection on any plan sends new USD journal entries to a company with USD as its home currency. Management-basis P&L + balance sheet; no formal bank reconciliation or audited GAAP statements. | Yes, built-in general ledger |
| Pricing model | Bundled, month-to-month, free trial | Flat: ~$129/mo desktop, ~$199+/mo hosted |
Cuándo Frazer puede ser la mejor opción
Preferimos que elijas la herramienta correcta. Frazer es una buena opción cuando:
- You want the lowest-cost, proven, no-frills DMS and are comfortable running a Windows desktop application.
- You run BHPH and want mature in-house servicing plus GPS/starter-interrupt and credit-bureau integrations from a long-established vendor.
- You value a deep state forms library that Frazer’s own team keeps current, and built-in general-ledger accounting.
- You already have a website through another provider and just need a reliable back-office DMS.
Dónde AutoDealer.io es diferente
- Cloud-native by default: nothing to install, work from anywhere in the browser.
- A hosted dealer website is included, not added through a third-party partner.
- Built-in shopper and staff AI assistants that draft, answer, and propose the next step.
AutoDealer.io vs Frazer: preguntas frecuentes
Is AutoDealer.io a good Frazer alternative?
If you want a cloud-native platform with an included website and AI, yes. Frazer remains a great fit for dealers who want the lowest flat price, built-in accounting, and are happy on a desktop app.
Does AutoDealer.io run in the browser?
Yes. It’s cloud-native, so there’s nothing to install and you can work from any device. Frazer’s core is a Windows desktop app with an optional hosted/cloud tier.
Does AutoDealer.io include a website?
Yes, a hosted, SEO-ready dealer website is included with every plan. Frazer provides websites through integration partners rather than natively.
Comparación basada en información pública disponible a September 2026; los detalles del producto y los precios cambian, así que verifica lo vigente con cada proveedor. Frazer es una marca de su respectivo dueño; AutoDealer.io no está afiliado ni respaldado por Frazer. Fuentes: frazer.com, frazer.com: frazer pricing, frazer.com: frazer hosted.
Mira AutoDealer.io en tu lote
Empieza tu prueba gratis: tu sitio web y los asistentes de IA están incluidos. Sin cargos de instalación y cancelas cuando quieras.